find out what you're missing?

Become a more creative contractor.
Learn the latest techniques in decorative concrete flooring…

Are you serious about your profession? Are you willing to take the steps necessary to increase your profit margin, expand your customer base, and do the most professional creative work possible?

Then don’t miss this one-of-a-kind workshop for concrete flooring professionals!

You’ll learn all the latest techniques using, dyes, stains, acid washes, and more… You’ll also learn about the different types of sealers and practical applications for each.

Not only will we teach you the latest installation techniques; we’ll show you ways to improve your business and increase your bottom line. From pricing to marketing we will answer all of your questions.

Workshop Highlights

Technical Segment

• Learn all about concrete resurfacing and floor coatings—surface preparation, tools required, installation methods, finishing methods
• Various coloring methods, techniques and suitability of the products in different situations
• Suitability and application methods of different kinds of sealers
• Application of industrial floor coatings

Business Segment

• Understanding costs and pricing for profits
• Knowing your customer and recommending the correct system
• Segmenting and marketing your business
• Putting social networks like blogs, twitter, etc. in your marketing mix
• Learn how to host AIA/CES "Lunch-and-Learn" seminars and make connections with architects in your local area.

Explore & Learn

Concrete resurfacing products

• Self leveling concrete—Päram 5500, 1/8" to 1.5" thick
• Re-trowellable, semi-self leveling concrete—Pentimento, 1/8" thick
• Micro-topping—Sgraffino, 1/16" thick

Coloring products

• Acid Stains/Chemical Stains—Patianetch
• Dye Concentrates—DESO Dyes
• Pigments specially formulated for concrete resurfacing—Colorfast
• Water based colorants—Aqua Colors

Sealers

• Acrylic Sealers—water & solvent based
• Epoxy sealers—water based and 100% solids
• Polyurethane—water & solvent based
• Polyaspartic—100% solids

Floor Coating

• High performance resin chip flooring system—endüra
• Self leveling epoxy—SLE and SLE(T) systems, 1/16" to 1/4" thick
• Kwörtz flooring system
• Lümiere flooring system
• Moisture vapor treatment—Perdüre MVT